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Trademark Guidelines

1. Use of Seva Call Brand Features

We are committed to protecting the reputation of our brand as a facilitator of real-time connections between consumers and companies. This means that we have the right to turn down requests from any website because of the implication that Seva Call is associated with the said website. The same applies if Seva Call’s trademarks, logos, web pages, screen shots, or other distinctive features ("Seva Call Brand Features" or "Brand Features") are associated with objectionable material, as determined by Seva Call.

Seva Call Brand Features can only be used according to these Guidelines and for the specific purposes for which Seva Call has given permission. The only time you can use Brand Features without advance written permission is if there is clear and express language present on our website.

Seva Call may provide you with written requirements as to the size, typeface, colors, and other graphic characteristics of the Seva Call Brand Features. If we provide these requirements you must implement them within a reasonable timeframe.


2. Rules for Proper Usage

Things to do:

  • If you are using a Seva Call trademark, distinguish the trademark from the surrounding text in some manner. For example: capitalize the first letter, capitalize or italicize the entire mark, place the mark in quotes, use a different type style or different font for the mark than for the generic name.
  • Use only Seva Call approved artwork when using Seva Call and any of our subsidiary’s logos.
  • Use a generic term following the trademark, for example: Seva Call platform, Seva Call connections, or Seva Call local search.
  • If you do not capitalize the entire mark, always spell and capitalize the trademark exactly as they are shown in the Seva Call Trademarks and Suggested Accepted Generic Terms below.
  • If you are using a Seva Call or any of our subsidiary's logo on a web page, a minimum spacing of 25 pixels between each side of the logo must be maintained between any other graphic or textual elements on your web page.
  • Normally, an unregistered Seva Call Brand Feature should be followed by the superscripted letters TM or SM to give notice that the company claims trademark rights in the term. A registered Seva Call Brand Feature should be followed by the symbol ® to identify the term as a registered trademark. In advertising copy, notice of trademark rights may be provided in a footnote format – e.g., by placing an asterisk adjacent to the Seva Call Brand Feature and placing an appropriate notice at the bottom of the page on which the asterisk appears.

Things not to do:

  • One of the conditions for all uses is that you can not change any of our marks. Only Seva Call, Inc has the rights to make changes. Do not remove, distort or alter any element of a Seva Call Brand Feature. That includes modifying a Seva Call trademark. For example: through hyphenation, combination or abbreviation such as: Sevalectable, Sevaoohlala, Sevatomic. Do not shorten, abbreviate, or create acronyms out of Seva Call trademarks.
  • Do not display a Seva Call Brand Feature as the most prominent element on your web page.
  • Do not display a Seva Call Brand Feature in a manner that is in Seva Call's opinion misleading, unfair, defamatory, infringing, libelous, disparaging, obscene or otherwise objectionable to Seva Call.
  • Do not display a Seva Call Brand Feature on any web site that contains or displays adult content, promotes gambling, involves the sale of tobacco, or sells alcohol to persons of illegal age, or otherwise violates applicable law.
  • Do not display a Seva Call Brand Feature in any manner that implies a relationship, affiliation, sponsorship, or endorsement with or by Seva Call, or that can be reasonably interpreted to suggest editorial content has been authored by, or represents the views or opinions of Seva Call or Seva Call personnel.
  • Do not display a Seva Call Brand Feature on a site that violates any law or regulation.
  • Do not incorporate Seva Call Brand Features into your own product name, service names, trademarks, logos, or company names.
  • Do not frame or mirror any Seva Call page.
  • Do not register Seva Call trademarks as second-level domain names.
  • Do not copy or imitate Seva Call's style (trade dress), including the look and feel of Seva Call web design properties or Seva Call brand packaging, distinctive color combinations, typography, graphic designs, product icons, or imagery associated with Seva Call.
  • Do not adopt marks, logos, slogans, or designs that are confusingly similar to our Brand Features.
  • Do not use Seva Call trademarks in a way that suggests a common, descriptive, or generic meaning.

If there is any question about usage, requests for clarification, or permission please e-mail us at help@sevacall.com.


3. Seva Call Trademarks and Suggested Accepted Generic Terms

The following are some of the trademarks owned by Seva Search, Inc. and the suggested generic terms for those trademarks.

  • Seva Call™ connections
  • Seva Call™ local search
  • Seva Call™ platform or program
  • Seva Score™
  • Seva Call™ Pay Per Conversation
  • Pay Per Conversation™


4. When do I need permission to use the Seva Call brand?

We at Seva Call are committed to protecting the reputation of our brands and are very careful about how our Brand Features are used. It is never acceptable for any of our Brand Features to be altered, edited or misrepresented.

All of our Brand Features are protected by applicable trademark, copyright and other intellectual property laws. If you would like to use any of them on your website, in an ad, in an article or book, or reproduce them anywhere else, you may need to first receive permission from Seva Call.


5. Seva Call Logo or Screenshots

You do not need our permission when you want to use a standard, unaltered Seva Call screenshot in either print (book, magazine, journal, newspaper) or digital (web page, DVD, CD) formats for an instructive or illustrative purpose.

This use must be unaltered: you can not superimpose graphics, photos, or ad copy on the screenshot or change the look of the screen-captured image in any other way.


6. Marketing/Advertising Materials

Acceptable Use

Contact Seva Call here to discuss third-party marketing activities which we could permit.

  • Case studies
  • Client and referral lists
  • Sales presentations
  • Print, broadcast, outdoor, or online ads
  • Product demos
  • Signage
  • Trade show booths

Sponsorships

Contact Seva Call here to obtain permission.

Manufactured Items

We at Seva Call frequently receive requests from entrepreneurs who have created new T-shirt designs, toys, software packaging, or other imaginative products that incorporate the Seva Call logo or a Seva Call product. Unfortunately, we can not grant permission for these uses without prior consent.

Books or Printed Materials

You do not need our permission when you want to use a standard, unaltered Seva Call or any of our products screenshot in print (book, magazine, journal, newspaper) or digital (web page, DVD, CD) formats for an instructive or illustrative purpose.

The use of screenshots must be unaltered. You can not superimpose graphics, photos, or ad copy on the screenshot or change the look of the screen-captured image in any other way.

Regarding cover art, you can not use the Seva Call logo or any of our subsidiary logos (or the name 'Seva Call' using our typeface) on the cover of any publicly available book or publication without our permission.

Film and TV

If you would like to use the Seva Call logo or any of our subsidiary logos in a commercial television or film production, please contact us here.


7. Search Box

If you would like to use a Seva Call search box on your website, we offer several options. Please contact us here to learn how to do this.


8. Domain Names

We can not approve the use of Internet domain names that use the word "Seva Call", "Seva Search", any of our subsidiaries names, or some variation of them. For example, we would not approve a site called SevaSearchXYZ.com, SevaCall123.com, or SevaaSeaarch.com.


9. Other

If you do not see your specific use here, please contact us directly or visit our Contact Us form.